SYDNEY LEE IS A GRAPHIC DESIGNER. SHE ENJOYS EXPLORING THE COEXISTENCE OF SIMPLICITY AND COMPLEXITY, FUNCTIONALISM AND ORNAMENTALISM. HER CURIOSITIES OFTEN OSCILLATE BETWEEN MULTIDISCIPLINARY THINKING AND VISUAL REPRESENTATION...SYDNEY LEE IS A GRAPHIC DESIGNER. SHE ENJOYS EXPLORING THE COEXISTENCE OF SIMPLICITY AND COMPLEXITY, FUNCTIONALISM AND ORNAMENTALISM. HER CURIOSITIES OFTEN OSCILLATE BETWEEN MULTIDISCIPLINARY THINKING AND VISUAL REPRESENTATION...SYDNEY LEE IS A GRAPHIC DESIGNER. SHE ENJOYS EXPLORING THE COEXISTENCE OF SIMPLICITY AND COMPLEXITY, FUNCTIONALISM AND ORNAMENTALISM. HER CURIOSITIES OFTEN OSCILLATE BETWEEN MULTIDISCIPLINARY THINKING AND VISUAL REPRESENTATION...SYDNEY LEE IS A GRAPHIC DESIGNER. SHE ENJOYS EXPLORING THE COEXISTENCE OF SIMPLICITY AND COMPLEXITY, FUNCTIONALISM AND ORNAMENTALISM. HER CURIOSITIES OFTEN OSCILLATE BETWEEN MULTIDISCIPLINARY THINKING AND VISUAL REPRESENTATION...SYDNEY LEE IS A GRAPHIC DESIGNER. SHE ENJOYS EXPLORING THE COEXISTENCE OF SIMPLICITY AND COMPLEXITY, FUNCTIONALISM AND ORNAMENTALISM. HER CURIOSITIES OFTEN OSCILLATE BETWEEN MULTIDISCIPLINARY THINKING AND VISUAL REPRESENTATION...

LOUIS VUITTON X MURAKAMI Commercial / Campaign
LOUIS VUITTON X CORE VALUES Commercial / Campaign
ANOTHER MAGAZINE ISSUE ICommercial / Magazine design, Poster Design
ANOTHER MAGAZINE ISSUE IICommercial / Magazine design, Poster Design
ANOTHER MAGAZINE X DSMExhibition
SWAROVSKI X ARIANA GRANDE  Commercial / Campaign
CANADA GOOSE/SNOW GOOSECommercial / Campaign, Web Design
KENZO/ FW24Commercial / Campaign
LACOSTE/SS25 SHOWCommercial / Campaign
THE SHEDBrand Identity, Motion Graphics, Font Design, Web Design, Editorial
FAMA Brand Identity, Motion Graphics, Font Design, Web Design
STORM KING ART CENTER Brand Identity, Generative Design, Motion Graphics, Web Design 
MONOCHROMEBook Design, Web Design
LUMINOSITYBook Design
CLOVE
UI/UX
WEB TECHNOLOGY
UI, Web Design
SDN.LEE
©2025 SDN.LEE

Book Design
Web Design
MONOCHROME
Exhibition Concept / Editorial
The singularity of color is a powerful tool for artists to express their emotions and ideas in a pure and unadulterated form. Monochrome can convey a sense of spiritual purity that is unparalleled in other forms of artistic expression. By using a single color, artists can explore the limits of abstraction and delve deep into the realm of the soul. This project introduces 10 artists who focus on spirituality, purity, and simplicity in 1915 to 2021.

This project was conducted at the Berlin Study Away and exhibited at the Pasadena Art Center H_M_C_T under the theme "Presence of Absence."